Press Conference at Geneva Watch Days
The HOROPEDIA project celebrates its first anniversary at the end of August. To mark this occasion, the Horopedia Foundation will hold a press conference on Wednesday, August 30, as part of the official program of the Geneva Watch Days 2023.
Participants will discuss the importance of creating innovative ways to promote and support the watchmaking industry as well as professional education, and will announce a new initiative dedicated to this notion.
More and more key players in the industry share the idea that it is necessary to guarantee the sustainability of horological know-how and pass it on to future generations. Promoting professional education in watchmaking is essential in this regard and ensures the sustainability of excellence in horological craftsmanship. Through comprehensive training, future watchmakers gain a deep understanding of the complex mechanics, sophisticated designs, and meticulous techniques that define the art of horology.
In today’s world, brimming with groundbreaking technologies, an innovative approach to education plays an important role in promoting horological craftsmanship. This is why Horopedia focuses on video content while exploring various interactive online platforms and tools.
At the press conference, a world-renowned Swiss master watchmaker, Philippe Dufour, the founder of EPHJ André Colard, the Horologist (watchmaker) expert Dr. Helmut Crott, founder of the Horopedia Foundation Marc André Deschoux, the CEO of Bulgari Watch, Antoine Pin, and the director of the Geneva School of Horology (watchmaking), Pierre Amstutz, will share their perspectives on new ways of guiding watchmaking toward excellence, as well as on promoting professional education as a cornerstone of the entire industry.

Press Conference
Date/Time: Wednesday, 30 August 2023 at 12.00 CET
Place: Quai du Mont-Blanc 10, 1201 Geneva
Subject: Innovative ways to promote the watchmaking industry
Media inquiries: ei@horopedia.org
ABOUT HOROPEDIA
The Horopedia Foundation was established in February 2023 and recognized as of public interest. Its goal is to contribute to the long-term success and visibility of the watchmaking industry by sharing, using modern technologies, the horological knowledge, expertise, and technical and artistic skills accumulated over the years, as well as those currently being developed. The Foundation Board is composed of Philippe Dufour (President), Dr. Helmut Crott, André Colard, and Marc André Deschoux.
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