THE HOROPEDIA FOUNDATION UNVEILS ITS FLAGSHIP PROJECT: THE HOUSE OF ARTS & HOROLOGICAL CULTURE (MACH)

The crossroads ofhorology in Geneva will come to life with the House of Arts & Horological Culture, whose opening is planned for 2026. This emblematic place, which embodies thefuture of the Horopedia Foundation and the realization of its mission, will showcasehorology and make Geneva’s heart beat to the rhythm of Time.

Since its creation in 2023, the Horopedia Foundation hasbeen committed to preserving, passing on, and promoting horological know-how. With its online encyclopediahoropedia.org, it has already laid the first stone ofa project ofpublic interest, neutral, independent, and accessible to all.

Today, the Foundation is taking a new major step forward with the launch of the Maison des Arts & de la Culture Horlogère (MACH) project. Located in the heart of the Quartier des Banques in Geneva, the MACH will be a lively and educational venue, open to all, where exhibitions, tradition and innovation will engage in dialogue to tell the story of thehistory and thefuture ofwatchmaking.

The MACH benefits from the support of major figures in watchmaking such as François-Paul Journe, Maximilian Büsser, Philippe Dufour, and many others, all driven by a deep commitment to passing on watchmaking heritage.

With MACH, we want to create a space that brings watchmaking to life in all its dimensions – technical, artistic, cultural and human. A place where everyone, from the passionate enthusiast to the curious amateur, can understand and feel what the measurement of Time truly represents.

Marc André Deschoux

Founder

The objectives set are ambitious, but necessary both for those who practice the art of Horologist (watchmaker), eager to preserve and defend a centuries-old know-how, as well as for the general public who can understand, through a visit, the complexity behind an object that some may see as anachronistic, but carrying meaning and substance.

Philippe Dufour

President

An unprecedented cultural crossroads

The MACH will not be a traditional museum, but a unique place to discover, understand and experience the art of Horologist (watchmaker). From its opening, it will present itself as a House, a Temple of watchmaking culture.

It will exhibit treasures from the Museum ofArt andHistory of Geneva (MAH), other Swiss and foreignMuseums, as well as private collections. Historic watches and clocks, fine enamels, astronomical watches and mechanical masterpieces will highlight five centuries of watchmaking creativity.

In parallel, thematic and interactive spaces will allow visitors to discover the trades and expertise behind each timepiece, while exploring the connections between watchmaking andhorology andother disciplines such asastronomy or navigation.

An educational mission

Beyond showcasing heritage, the MACH will play an essential role in transmission. It will present the watchmaking training programs available in Switzerland and help inspire new vocations.

Transmission is at the heart of our mission. The MACH must be a springboard for younger generations, but also a place wherewe learn to look at theHorologist (watchmaker) object differently, with admiration and respect.

Marc André Deschoux

Founder

A project serving Swiss and world Horologist (watchmaker) culture

Theopening of the MACH is planned for 2026. Located in the heart of the city, it will become an essential place for enthusiasts of instruments of Time. This project will enrich thecultural offering in Geneva and internationally, strengthening Geneva’s position as the world capital ofHorologist (watchmaker) craft and the temple ofa unique expertise.

This ambitious project also relies on the generosity of those who wish to support the mission of the Horopedia Foundation. By becoming a patron of the MACH through the HOROPEDIA Foundation, you support our exhibitions, our educational initiatives, as well as the promotion of an exceptional craftsmanship.

→ Support the project by making a donation

Moreinformation about the MACH: horopedia.org/fr/maison-arts-culture-horlogere

ABOUT HOROPEDIA

The Horopedia Foundation was created in February 2023 and received public interest status. The Foundation’s Council is composed of Philippe Dufour (President), Dr. Helmut Crott, André Colard and Marc André Deschoux. The Foundation manages Horopedia.org, the first online video encyclopedia on watchmaking. The platform was launched in 2022 and quickly received unanimous support within the community.

To date, more than 100 multilingual documentary films on Museums, watchmaking schools, horological tools and components, and the mechanical principles behind their operation can be found on Horopedia.org. To reinforce its educational mission, the platform also incorporates visual teaching materials to facilitate a better understanding of the information provided. The site offers nearly 1000 pages with detailed definitions of horological terms and historical anecdotes about significant horological inventions.

Horopedia.org meticulously covers every aspect of the fascinating watchmaking industry in French, English, and German. It offers detailed definitions of tools and complications, 3D images of movements, and in-depth video explanations of component production, their history, and their functions in a watch. A dedicated section of the site lists horological institutions, including schools and Museums in Switzerland and around the world.

This page was automatically translated from the reference French version using an artificial intelligence tool. Errors or inaccuracies may remain. If you notice any, especially if this is your native language, please feel free to report them to us at info@horopedia.org. Your contribution helps us improve the quality of the encyclopedia.
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